Ideo
A field guide for the curious
Ideoeyesopen.com is about casting a wide net to find inspirational experiences in the unlikeliest of places—the things we do and see everyday. It is the digital compadre to the IDEO Eyes Open series of experiential guidebooks, now available through Chronicle Books.
Ideo
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At Home | Munich
Topic: Routines
By Fabian Nehne, IDEO
I like things clean and pure. For me, life with less visual clutter is life with less stress. As a college student, I realized that I could peel off packaging labels for a more calming visual scene. Soon,…

Next Month's Topic & Assignment:

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Such far-reaching issues as obesity, sustainability, and consumption have us all thinking about where we are heading as a global community. We are at a critical point in time as we establish collective practices for our future. Believing that social change is the collective outcome of millions of individual behavior changes over time, we felt this was a good time to explore individual pattern making and pattern breaking. In this exploration, we hope to further understand how personally inspiring experiences alter our hard-wired behaviors.

This month we’ll look to the world for examples of experiences that provided the inspiration necessary to shift an individual's existing pattern structure. We're talking about things—people, experiences, environments, and services—that motivate us to change. Inspiration that has enough influence to not only affect behaviors today, but well into the future.

Bring anything to mind? We look forward to hearing from you!